Play'n Go condemned online casino for trying to capitalize on the pandemic

Gambling development companyPlay'n Go condemned the operators for trying to capitalize on the situation that has developed in the world due to the outbreak of the coronavirus. Representatives of the studio expressed dissatisfaction that the mention of Covid-19 is used in the promotion of their slot machines on partner sites. Play'n Go management called such marketing campaigns speculative and called for them to be abandoned. The appeal is published on the official website of the company.

The text does not provide specific examples, but it does state that some online casinos are using the coronavirus in their advertising campaigns. The essence of such marketing messages is that players are actually encouraged to increase spending during a period of partial or complete lockdown. Representatives of Play'n Go called such calls socially irresponsible.

"Play'n Go strongly condemns all those who seek to profit from the pandemic and we ask for immediate action to stop such activities. We reserve the right to take additional measures to resolve the situation,” the studio said in a statement.

Earlier, the European Gambling and Betting Association (EGBA) issued recommendations for gambling operators on casino promotion. The organization has banned the advertising of gambling sites as a way to solve financial problems, as well as the use of information about the outbreak of Covid-19 in marketing campaigns.

Malta Gaming Authority (MGA) has introduced similar restrictions, and the Kansspelautoriteit regulator from the Netherlands announced an additional fine of 50 thousand euros for online casino operators who use information about Covid-19 to promote their services.

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Richard "Boz" Bosworth is the main partner and CEO of the young company JC Hospitality, LLC ...
Position: Author of analytical materials Higher education Age: 24 years old Experience: more than 5 years Brief biography: Born on March 24, 1997 in the city of Volkhov, Leningrad Region. In 2015, he successfully graduated from secondary school, after which he entered the Faculty of Mechanics and Mathematics...
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