Sochi casinos will be more actively promoted in Runet
Domain, which manages two casinos and a slot machine hall in the Krasnaya Polyana gambling zone, plans to to strengthen the information promotion of their brands in Runet. The operator announced the search for a contractor to conduct PR events in 2020. Documentation about the competition is posted on the official website of the company.
Domain LLC selects an agency to disseminate information aboutSochi casino and Boomerang, and also about the Bonus slot machine hall on Facebook, Instagram, VKontakte, YouTube, Telegram and on the Yandex.Zen platform. It is expected that next year information from the operator will appear on the listed sites on a daily basis.
The company's management plans to at least double the audience of subscribers in each social network, and on the YouTube platform to increase the number of viewers to 10,000 people. The key task set before the agency is to increase brand awareness and awareness of the potential audience. According to some information, the price of the contract will be more than 7 million rubles.
The order of the Russian government on the opening of the Krasnaya Polyana gambling zone was signed in the summer of 2016. Lands with an area of 16.5 hectares were allocated for the IRZ on the territory of two resorts, Gorki Gorod and Rosa Khutor, which are part of Greater Sochi. The first casino opened here in January 2017. Now the Domain operator operates two casinos and a slot machine hall. It is currently the most popular and fastest growing gambling zone in Russia.